What jumped out at me on this page was Pink's use of the terminology "high touch". I immediately thought of Neaisbitt's book Megatrends from 1982. In that book, he talks about High Touch being a reaction to High Tech (high usage of technology or high infiltration of technology into a particular aspect of human life). High Touch for Nesbitt encompasses both the high touch and the high concept that Pink describes.
It was a fun trip down memory lane to pull out my aging copy of the book and remember the 10 trends that Nesbitt saw. It was also a little eerie to see how on-target he was in 1982 predicting what we saw in the 90's and now.
1 comment:
Not only was he right on in 1982 as we used Megatrends to frame teacher inservice sessions on technology, but then he revisted the trends in Megatrends 2000 with the similar insights.
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